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Jaguar Land Rover currently offers its vehicles with three different ownership options. You can buy or rent models from Jaguar and Lover Rover or, alternatively, you can also join a long-term subscription program. Starting yesterday, all three options are also available through JLR’s online customer platform in the UK.
Launched in 2019, the automaker’s online purchasing experience includes a detailed vehicle configurator, followed by various purchase options. A choice of payment methods is then available, including an assessment of the customer’s existing vehicle for the exchange of parts. The platform now features a new and more user-friendly design, while prices are now displayed early in the process, not at the end.
As mentioned, there are three different ways to own a Jaguar Land Rover vehicle, and now all three options are available online. The most traditional way is a conventional purchase and customers can have their new car delivered to their home or have a personal handover at a nearby showroom. Customers can now also follow their order status completely online.
Or, if you don’t want to buy a vehicle, you can opt for the Pivotal experience, which is basically a subscription program. With this method, vehicle users have to pay a one-time monthly payment that includes rent, insurance, taxes, service, and repairs. If you choose this option, Jaguar Land Rover will also deliver the vehicle to your door and will guarantee it is less than one year old at the time of delivery. Initial trials from the British automaker showed around 80 per cent of customers who opted for the subscription option were new to the company.
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The third option is for those who want to explore JLR vehicles on a much shorter timeframe. A program called Road Trip Rentals gets a car to your door in “a few moments”, especially if you live in London or Manchester. The company promises “transparent and comprehensive” insurance, unlimited mileage, additional drivers, and even congestion charges are included in the rental.
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