Even though it’s only Wednesday, Dodge has had a pretty busy week. As well as announcing no less than six legacy versions of the Challenger and Charger, we’ve also seen the Challenger Convertible, the return of the Durango SRT Hellcat for 2023, and a carbon fiber body for the 1970 Charger. We’ve also been promised a SEMA-bonded muscle car “for the history books” while Hornet 2023 brings with it a resurgence of the GLH badge.
What’s next? Dodge’s Tim Kuniskis vaguely hinted at another reveal at the end of Speed Week Day 2, shortly after the sporty compact crossover made its official premiere. Either way, it’s going to be “absolutely deafening”. We know it’s tied to the future of muscle cars, a future that’s purely electric. EVs are really quiet, so it will be interesting to see how a car without a combustion engine can get really loud.
In early March, parent company Dodge Stellantis voiced CEO Carlos Tavares saying electric muscle cars would make “sounds you can’t imagine.” Not only that, it would be “something surprising.” Already ridiculed, a muscle car without an ICE will go on sale in 2024 and it would be “so brilliant it’s shocking,” according to the 63-year-old executive.
Putting two and two together, this recent statement can be tied to what Dodge will reveal today ahead of the launch of an electric muscle car in 2024. We may see a concept that will see a production car preview. The EVs will follow the Challenger and Charger “Last Call” runout models with their gas-guzzling petrol engines.
The mysterious car we’ll look at later today will represent “the next muscle gene, the only way Dodge knows how.” Our money is on an electric successor to the Challenger or Charger in concept form to signal that we are entering a new era of muscle EVs.