Polestar is working on at least two new products, which will soon join its model lineup. One such model is the brand’s first electric SUV which is slated to debut in October this year. There’s a new teaser image showing a preview of the vehicle and it’s already established as a very serious competitor in the fast-growing electric SUV segment. This is our first official look at a new high-riding electric vehicle without camouflage.
Polestar sees great potential in this segment, which is currently one of the highest margin and fastest growing segments in the automotive industry. The Polestar 3 will be produced in the United States and China with the first examples planned to hit the assembly line early next year. Subscribers will be able to order right after the premiere in October.
Not all technological aspects of the SUV’s EV performance are known, although Polestar says it will rely on a dual-motor electric system powered by a large battery for a targeted range between two charges of more than 372 miles (600 kilometers). Keep in mind that these figures are based on the generally more generous European WLTP testing cycle.
“The Polestar 3 is the SUV for the electric era,” comments Thomas Ingenlath, CEO of Polestar. “Our design identity is evolving with this large, high-end luxury EV, with a strong individual brand character. With this car, we are bringing ‘sport’ back to SUVs, staying true to our roots of performance.”
From what we know so far, the Polestar 3 will also be available in a single motorized version as a more affordable alternative to the top range models. In general, the SUV EV will be positioned as a more expensive and more luxurious product than the next-generation Volvo XC90, with which it will share the platform. The Polestar 3, however, will be powered by an exclusive powertrain that won’t be available on the XC90.
The Polestar 3 is part of the brand’s expansion plans, which include increasing its presence to at least 30 global markets by the end of next year. By mid-decade, automakers are looking to grow tenfold in terms of global sales from about 29,000 vehicles in 2021 to 290,000 sales in 2025.