Nearly a third of annual traffic deaths in the US involve drivers under the age of 25, which means there is a need to improve driver education among younger drivers. To help with this, Honda invited the organization in October 2021 to propose ideas to improve youth safety during National Youth Driver Safety Week.
Now, the Japanese automaker has announced that it is providing more than $2 million in financial support to 25 organizations across the US. The grants are intended to finance various initiatives aimed at young drivers for education, training and resources that complement or go beyond traditional driver training courses or state-mandated driver programs.
“Honda is pleased to support organizations that are actively working in their local communities, and at the national level, to advance driver education and safety awareness,” said Yvette Hunsicker, vice president of Corporate Social Responsibility and Inclusion & Diversity at American Honda Motor Co. , Inc. “Together, we hope to identify the most effective ways to reach and positively influence young drivers.”
There are various initiatives listed in 25 organizations. Among other things, these initiatives include providing comprehensive driver education, safety training, and driving training; create public service advertisements to attract youth’s attention and it is the responsibility of society to prevent distracted driving; and using driving simulators in public high schools to evaluate the effectiveness of ABS-activated emergency stops.
Honda is now accepting new grant applications for next year, with applications open until October 31, 2022.
Of course, this is still in line with Honda’s vision of a collision-free society by 2050, an approach the automaker calls “Safety for Everyone.” It also includes safety features on Honda vehicles, such as the Advanced Compatibility Engineering (ACE) body structure, as well as the advanced active safety and driver assistance systems found in Honda Sensing and AcuraWatch technologies.