With great views, food and even better roads, this part of the world is almost built to be enjoyed behind the wheel. Nobody knows this better than Canossa event, a leading global provider of curated driving experiences, partnered with Four Seasons Hotels and Resorts to create an exclusive week-long journey through the Italian countryside. This is called “Beyond by Four SeasonsExclusive Driving Trip Through Tuscany” and delivers one of the most enjoyable and luxurious experiences available anywhere in the world.
Home base for this week-long adventure is the Four Seasons Hotel Firenze, located in Florence. It is a 710,000 square foot property that opened in 2008 and hosts off-site activities such as golf, horseback riding and tennis. The experience started with a welcome dinner at the Faggio Garden hotel before the first trip the next day. From there, guests board their vehicle of choice to drive through a route created by combining Canossa Events’ extensive knowledge of the area and local recommendations.
In the case of cars, participants can bring along a vehicle or choose from a variety of classic and luxury sports cars provided by the on-site guest services team. Every part of this experience is curated to maximize enjoyment and allow guests to explore Tuscany to the fullest. As President of Four Seasons Hotels and Resorts, Christian Clerc stated:
“We came together with Canossa Events to create something truly spectacular for our guests – an ultra-luxury driving adventure where the journey should be enjoyed as much as the destination. Set against a backdrop of the Tuscan countryside, punctuated by the region’s finest wine and culinary offerings and delivered by our talented and caring artisans, Beyond by Four Seasons sets a new standard for luxury road travel.”
There’s more to this exclusive event than just a curated drive. Throughout the week, guests are treated to private tours, wine tastings at storied locations such as the Antinori Cellars, and access to venues not normally open to the public. This includes a Florentine dining experience followed by an evening at the Opera.
This personal experience was only made possible by the direct involvement of Florence Mayor Dario Nardella, who stated, “Our unique collaboration gives tourists a rare glimpse of the must-see sites, hidden routes and best-kept secrets in the region – making for a truly memorable Italian holiday.”
Beyond by Four Seasons is the result of a partnership between one of the world’s most luxurious hospitality companies and a leading event curating firm who share their vast knowledge to create experiences that the public cannot imitate, as stated by Canosaa Events Chairman and CEO Luigi Orlandini: “Partnering With Four Seasons, we have designed a very unique offering, enabling guests to enjoy every special moment spent on the road and inspiring them to immerse themselves in the splendor of all that Tuscany has to offer.”
2022 is marked Beyond by the first year of the Four Seasons, which runs for six nights from September 24 to 30. While the exact vehicle participation is kept secret, this year’s entrants brought a wide variety of cars, from 1950s sports cars to the latest hypercars and EVs. Regardless of what engine they choose, the high level of tailoring and attention to detail allows Beyond by Four Seasons to treat some of these automotive enthusiasts to the drive of a lifetime.
For booking details for future driving experiences, please see Beyond by Four Seasons page or email to outside@fourseasons.com.
