In an effort to showcase the brand’s initiatives and innovations over the years, Nissan Motor Co., Ltd. has updated its news archive on the Global Newsroom website. The archive now dates to 1961, the year Nissan’s communications department was founded.
However, don’t expect news releases to be digitally transcribed. Checking the archives, the oldest of which is dated November 25, 1963, announced the Nissan news service. Press releases come in original typed copies – scanned and posted online for digital purposes.
Another big news coming from the automaker is its release of the 10th Tokyo Motor Show being held at the Marumi exhibition venue. In its release, Nissan announced the exhibition of 17 passenger cars, such as the redesigned Datsun Bluebird and Nissan Cedric, as well as 32 commercial vehicles. Archived news releases also come with digital copies of photos from that time, which you can view via the gallery above.
The Prince 1900 Sprint was also featured in the archived collection of photos, which also took center stage at the Tokyo Motor Show that year. Looking like previous versions of the much-loved Nissan Fairlazy Z or Datsun 240Z, the progenitor of the latest Nissan Z, the Prince 1900 Sprint is a concept vehicle designed and built by Italy’s Scaglione based on the Prince Skyline 1500 sedan. It never entered production.
For the record, Nissan’s Global Newsroom was launched in 1999. Since then, only news releases after the website launch have been archived. With this major upgrade, all existing pre-1999 releases are posted as PDF copies – complete with logos, diagrams, and old data tables.
Only Japanese releases date from 1961. The English version covers the period from 1963 to 1999, including those mentioned above. And while old photos are already available on the site, Nissan plans to add more to its collection.